@bryanboy, The Boy In The Dark Sunglasses

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Last week Sunglass Hut and Marie Claire played host to international blogger Bryan Boy. The famed fashion blogger undertook a series of blogging workshops, press meetings and presented the inaugural Best Fashion Blogger Award at the Marie Claire Prix d’Excellence de la Mode awards last week.

Bryan Boy is one of the foremost fashion bloggers; from his multitude of fans and fashion features, to his front row seats at many fashion weeks to having a Marc Jacobs bag named after him. During his time in Johannesburg and Cape Town he conducted blogging workshops where the instructed the local blogging industry on his tips for success.

Trying on sunglasses with Marie Claire editor Aspasia Karras

Among his words of fashionable wisdom, he implored local bloggers to decide firstly what subjects they want to blog about, why it makes them passionate and to stick to that passion. He also emphasised to remain positive and not be brought down by the negativity in the blogosphere.

At the media greeting organised by Press Stick, I was lucky enough to meet Bryan Boy. Surprisingly for a figure that captures the attention of the world’s most prominent fashion designers and has an alarmingly large audience, he was completely down to earth and humble. Making time for everyone and posing for photographs with his signature pose; he never once pulled a diva move. A class act online and in person.

Images courtesy of Press Stick.

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