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A guide for the ultimate fashionista who loves to shop and can never say no to a great pair of heels. Get great tips and advice, plus loads of sneaky snippets to shopping and sales.



Woolworths Winter Launch at Sandton City

Woolworths Winter Launch at Sandton City

Dimi April 2, 2012 6

Last week I was sitting front row at the Woolworths Winter fashion show at Sandton City, getting a sneak peek at all the gorgeous winter fashions heading our way. Jewel tones, Androgyny and chunky

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Jeans that Save Water! Levi’s Water<Less™

Jeans that Save Water! Levi’s Water

Dimi April 2, 2012 2

FACT: The average pair of jeans uses 60 litres of water in the finishing process. Whoa! That’s a lot of water wastage for just one pair of jeans! Thankfully though, Levi’s cares about our

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The World’s First All-Diamond Ring

The World’s First All-Diamond Ring

Tamara Polakow March 27, 2012 1

They say diamonds are a girl’s best friend but this is taking friendship to a whole new level. Swiss-based jewellery company, Shawish , has created an entire diamond ring out of one rock. That’s

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Sporty Stella

Sporty Stella

Dimi March 24, 2012 0

Olympics is not something we’d typically consider as “fashionable”, unless of course, if there were a team for marathon shopping. Thanks to Stella McCartney and adidas, the British Olympic Team will be dressed in

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Fashion Bloggers Love Neon

Fashion Bloggers Love Neon

Dimi March 23, 2012 2

How do you guys feel about neon? I’m loving the trend, especially when it’s just a pop of neon on an otherwise simple ensemble. Check out these stylish fashion bloggers who I stalk follow

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Make Mine A Mojito

Make Mine A Mojito

Allison Scotsman March 22, 2012 2

If there was ever a shoe that represented summer, it would have to be these sandals from Brian Atwood. The Mojito sandal is a colourblock raffia heel and is perfect accessory for any summer

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Mint Condition

Mint Condition

Dimi March 22, 2012 5

I know we’ve bearly hit Winter here in SA, but pastel colours, specifically Mint is a hot trend for next summer! Take a look at some of my fave Mint pieces…. 1.  Mint “Slim

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*CLOSED* Win Dax Martin Chocolatier Collection Silk Gowns

*CLOSED* Win Dax Martin Chocolatier Collection Silk Gowns

Dimi March 19, 2012 34

Competition is closed! Congrats to our winners Want to feel absolutely decadent, just like a swimwear model at Mercedes-Benz Fashion Week? Well, at StyleScoop, we’ve got just the thing to take you to a

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Project: New from @MrPriceFashion

Project: New from @MrPriceFashion

Dimi March 19, 2012 7

We’re loving this hot, new range from Mr Price! PROJECT Limited Editions is a fun, range inspired by bold, fun-loving colours. It’s a gorgeous mix of tribal influences, playful cut outs and sexy African

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Somebody Call A Doctor…

Somebody Call A Doctor…

Dimi March 14, 2012 6

I think I’m getting a fever! Dr Martens… are back in! Doc’s are just one of those items that will keep coming back in fashion – kinda like bell bottoms, bad eighties hairstyles and

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