Karl Lagerfeld Touched Down in London Town

Karl Lagerfeld has brought his signature style and charisma to London. The beloved designer’s flagship store opened earlier this month in Regent Road.

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The store, which is Lagerfeld’s largest European boutique, sells both female and male ready-to-wear lines as well as accessories. The interior design may even be more fetching than the clothes; which include some exclusive pieces just for the London store.

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In the black and white store, customers’ shopping experience will be guided by iPads where they can see the many ways in which to wear the pieces; I digital guest book and a selfie-equipped changing room.

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All the changing rooms feature a photo booth with Karl-inspired filters to make sure your shopping experience is now a social media one too. And if you wanted something other than clothes and accessories, there’s a whole line of novelty products you can purchase too from Choupette figurines to the iPhone cases and key rings.

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Images via GQ-magazine.co.uk and Fashionista.com.

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