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Levi’s Curve ID Winner
StyleScoop

Levi’s Curve ID Winner

Drum roll please… We have our winner of R1000 shopping voucher from Levi’s to help you get your perfect Curve ID! FYI, duplicate entries and ones that were not answered correctly were removed from the hat before picking our winner… And the winner is… Congrats Lauren! We’ve just sent you mail. Please make sure you reply to us soon so we can send your prize off! Thanks to all who entered. Remember to check out our “Competitions” tab at the top for loads more cool comps where you can win awesome stuff! xo SS

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June 28, 2011
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It’s about shape not size
Fashion

It’s about shape not size

I really love my Levi’s Curve ID’s, I’m sorry, but seriously girls, these jeans are the best thing next to microwave popcorn. I literally LIVE in my Levi’s Demi Curve skinny jeans. Yesterday, I had to go back to wearing an old pair of skinny jeans in my closet – from a brand that shall remain nameless – and I realised just how much I can’t live without my CurveID jeans. In fact, as soon as my paycheck gets settled, I’m off to buy at least two more pairs and finally toss the others once and for all! I used to think this “other pair” I bought last year was the bomb, despite how they squashed my legs like a sausage and the annoying business of having to pull them up every time I sat down or got up, because the waist was so big. Just goes to show how we think we have to accept the inevitable – well no more, thanks to Levi’s Curve ID, it’s about shape not size! Once you get your shape, and there are a few curve options to choose from; Straight, Demi, Bold or Supreme, everything fits just right! In my Demi Curve…

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June 7, 2011
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What’s your Curve ID?
Fashion

What’s your Curve ID?

Since discovering my Curve ID, I’ve fallen in love with Levi‘s again. Now, just in case you haven’t heard of the biggest phenomenon in the denim industry, Levi’s designers have created jeans that have been custom created to fit your body, or booty shape. And the name, Levi’s Curve ID. They are seriously the most flattering, most form fitting and most amazing jeans ever. I’ve got one pair of Curve ID straight leg and another pair of skinny jeans that I absolutely live in! NOTE TO SELF: Must get more. They not only look good and feel good, but you can literally kiss plumbers butt goodbye! Why? Because Levi’s Curve ID have been custom designed to suit your curves; so whether you’re a Slight, Demi, Bold or Supreme you’ll find the perfect pair for you! I’m a Demi Curve (how fitting) in case you’re wondering. Levis Listens! At the end of 2010 Levi’s® introduced Levis Curve ID, a revolutionary fit system based on shape, not size. It was created after studying more than 60,000 body scans and listening to women around the world of all shapes and sizes. Through this research, Levi’s® designers identified three distinct body types that account…

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May 1, 2011
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