A #NEWPERSPECTIVE – A New Fragrance from Lacoste LIVE

Today, I’ve got a very special Fragrance Friday and it’s one for the boys (but gals, keep reading cause you may just find it rather exciting too!). Lacoste L!VE is the new male fragrance that launched earlier this month. And to welcome it into the world, they are running a fun and creative digital campaign to inspire you to see things with a New Perspective! Think outside of the box and explore your creativity! This global digital campaign is called “New Fragrance, New Perspective” and it’s all about snapping up photos of your New Perspective and sharing them on your social channels using the hashtag #NEWPERSPECTIVE and #NEWPERSPECTIVESA. I thought I’d get creative for today’s Fragrance Friday and show you my #NEWPERSPECTIVE using the very cool Lacoste L!VE bottle as my inspiration… Since the fragrance itself is very fresh and energetic, what better way to give it a New Perspective than with a boost of crisp and clean H20… Go on and get creative! Share your New Perspective, follow and tag @LACOSTELIVE on Instagram and include the hashtag, #NEWPERSPECTIVE. Your photo could win you a trip to Barcelona (with a friend) and it’s open internationally (YAY). Check out www.newperspective.lacostelive.com for all the deets on what you need to do and make sure you get those pics loaded before the 24th August 2014! Check…

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