Baby she’s a firework! We love Katy Perry and good news just in, she’s the face of something else we here at StyleScoop love, ghd! Yesterday we got the press release with the official announcement that the smokin’ hot Mrs Brand has just been signed on with the iconic brand.
Katy will be working closely with the brand, starting with an exciting new multimedia global campaign that was shot by world renowned photographer David LaChapelle. Something we’re looking forward to seeing for sure!
”Katy is the epitome of modern fashion and styling. Her unique, ever changing looks are the envy of style devotees around the world. Katy completely embodies ghd’s spirit of female transformation and empowerment, as she is recognised as a cutting edge style icon unafraid to push fashion and beauty boundaries. Sassy, stylish and sexy, Katy is the perfect partner for ghd,” says Paul Stoneham, Chief Executive Officer, ghd.
“I’m so excited to be working with ghd, especially using their tools on my California Dreams Tour to get me stage ready. ghd products have a reputation of being the best products in the biz, and I like being associated with that. I’m very excited to reveal the styles I did with legendary David LaChapelle in the upcoming ghd campaign. Keep your eyes peeled for it!” shares Perry in regards to the announcement.
ghd is also an international Tour Sponsor for Perry’s forthcoming “California Dreams 2011” – we hope our gals at the local ghd office will pull some string to make sure the sexy siren makes SA one of her tour destinations!
